fbq('track', 'ViewContent', {
content_ids: ['123'], // 'REQUIRED': array of product IDs
content_type: 'product', // RECOMMENDED: Either product or product_group based on the content_ids or contents being passed.
});
Search is changing.
For years, brands have focused on traditional SEO: improving their websites so they can show up on Google when people search for products, services or answers. That still matters. In fact, it matters a lot. But the way people search is no longer limited to typing a few words into Google and scrolling through a list of links.