The design world is evolving—and fast. As artificial intelligence (AI) continues to weave its way into nearly every industry, designers are discovering new ways to streamline workflows, enhance creativity, and deliver impactful results. But AI isn't here to replace you—it's here to empower you.

We’ve all noticed it—big brands are shedding their intricate, detailed logos for something sleeker, flatter, and more minimal. From Google to Burberry, the shift toward simplified logos isn’t just a trend; it’s a strategic evolution. But why is this happening? And what does it mean for branding in the digital age?

Is colour fading from our world? It's a curious question that warrants a closer examination.

In an era marked by swift technological progress, creative industries are not exempt from the transformative impact of AI.

In the realm of design and marketing, colour is more than just a visual aspect – it's a dynamic force.